Most Liked Instagram Post
Currently, the most-loved Instagram post captures the iconic image of Messi hoisting the trophy high in the air, symbolizing the team's triumph. Radiating with joy and pride, Messi shared this heartfelt moment of celebration with his fellow Argentinians, marking a monumental achievement in his illustrious career.
In a momentous event during the 2022 FIFA World Cup, Lionel Messi secured victory for Argentina with a decisive goal, ultimately leading them to championship glory.
Messi's social media presence extends beyond celebrating victories, and showcasing his interests, such as playing chess. Moments like him posing with the FIFA trophy and celebrating World Cup victories resonate with fans, becoming some of the most-liked posts in Instagram history.
The most-liked Instagram post used to be a picture of an egg. The photograph of a hen's egg kept holding the world record for the most liked Instagram posts, with over 55.8 million likes as of March 2022.
The egg picture comes 9 years after the first-ever Instagram post and almost one year after Kylie Jenner's 18 million likes record post.
On the 4th of January 2019, the account world record egg posted its first and only photo.
The caption reads: “Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this 🙌”.
Ten days later, the photo of the egg reached 30.5 million likes.
As of March 2022, the egg was liked by more than 55.8 million accounts.
The concept is a creation of Chris Godfrey, a British advertising executive.
The egg was part of a social media awareness campaign to promote mental health awareness.
The world record egg proves that a marketing diamond can be used to help a social cause.
But for the most part, celebrities take up the most space when it comes to Instagram engagement.
Instagram has become a powerhouse for marketing, with successful strategies ranging from content sharing to celebrating victories. The world record egg, a unique photo concept, exemplifies how a social media strategy can garner millions of likes and set a new record.
So here are the most liked Instagram photos of all time:
- Cristiano Ronaldo's October 2021 pregnancy announcements and his transition from playing on the field to joining Al Nassr FC
Cristiano Ronaldo, a prominent figure on Instagram, announced significant life events, including the arrival of twins. His engagement with millions of active users reflects the platform's influence on sharing personal moments.
Ronaldo's transition from playing on the field to joining Al Nassr FC became a notable event shared on Instagram. This move contributed to the narrative of successful sports personalities engaging with fans through social media accounts.
Cristiano also holds the record for the most followed account on Instagram.
- xxxtentacion's last Instagram post before his death
The rapper’s final post raised more than 28,8 million likes.
- Ariana Grande’s wedding photos with Dalton Gomez
The wedding kiss carousel positioned the newlyweds up in the 4th place of Instagram’s most-liked posts.
- Kylie Jenners and Tavis Scott announce their second pregnancy
Kylie is known for blowing up the social networking platform. This video post received no less than 24.5 million likes.
- Leo Messi getting signed with PSG
After announcing leaving Barcelona, the football player announced his signing to Paris Saint-Germain F.C.
- Billie Eilish British Vogue shoot
Billie Eilish's British Vogue shoot became one of the most-liked photos on Instagram, showcasing the effectiveness of social content in Instagram marketing. The reveal of her blonde hair garnered millions of likes, contributing to her success on the platform. Fans loved Eilish’s new look even days after revealing her blonde hair and a new haircut.
- A photo shared by Leo Messi with the Copa américa trophy. The Argentinian player raised over 21 million likes by posing next to the cup, celebrating his national team.
Instagram boasts the most-followed accounts in the world, with celebrities like Messi and Ronaldo leaving a lasting impact. Messi's wife, Georgina, also plays a role in their shared digital presence, contributing to their Instagram success. Amongst social media’s most-liked posts are from celebrities like Jennifer Aniston, Tom Holland, Selena Gomez, Justin Bieber, and Chadwick Boseman.
Kim Kardashian, known for her significant influence, continues to share photos on Instagram, contributing to the platform's history of most-liked posts. Her engagement reflects the dynamic nature of social networking and the ever-evolving landscape of Instagram.